Wish 107.5 and Warner Music Philippines unveiled on June 19 a new feature of the Wish 107.5 Bus that will certainly call your attention.
The FM-on-wheels popular for its state-of-the art broadcast facilities is now furnished with a promotional bill of multi-Grammy nominee Charlie Puth’s newest single, “Attention.”
Released in April, the mid-tempo track infused with funk and soft soul elements is the lead single off the singer’s upcoming sophomore studio album. The highly anticipated effort is his follow-up to the RIAA platinum certified debut album, “Nine Track Mind,” which spawned the U.S. Top 40 hits “One Call Away,” “Marvin Gaye,” and “We Don’t Talk Anymore.”
The partnership was launched via a special episode of the radio program, Roadshow, staged live from the Wish 107.5 Bus parked in front of Uptown Mall in Bonifacio Global City, Taguig. The show provided avenue for local acts such as Nina, Leanne & Naara, Altitude.7 and Midnight Meetings to deliver their own takes on Charlie’s global smashes.
Apart from the Roadshow special, Wish 107.5 and Warner also staged a mini-concert that featured Altitude.7, pop-rock band AboutRadio, alt-rock act Alpha Caeli and budding singer/songwriter Monique. The home-grown acts also performed music composed by the international pop star.
With the partnership, Warner eyes to tap Wish 107.5’s ability of promoting music to places right where the listening public are — streets, roads and parks — via the roving FM booth.
Daily, the Wish 107.5 Bus traverses metropolitan thoroughfares to help artists bring their songs closer to people. The mobile music hub is capable of broadcasting concert-level performances rendered by a wide array of guest artists.